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Sales and Marketing Director

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Sales and Marketing Director

Job posted by: Kelvin Buick

Sales and Marketing Director - Precision Engineering

Salary: Competitive

Working Hours: Monday to Thursday 08:00-17:00, Friday 08:00-13:00

Location: Hatfield, Hertfordshire

HRGO Recruitment is currently seeking a Sales and Marketing Director to join a prominent, well-established specialist precision engineering business located in the Hatfield, Hertfordshire area. In this role, you will play a crucial part in the Senior Leadership team, overseeing the effective implementation and ongoing enhancement of the company's sales and marketing strategies. If you're passionate about driving business growth and have expertise in both marketing and sales, gained within precision engineering / actuation business, then this opportunity could be an excellent fit for you!


  • Assume ownership and accountability for the activities of the company's sales and marketing team.
  • Recruit and train team members, ensuring a well-equipped and skilled workforce.
  • Lead and manage team members on a day-to-day basis, providing coaching, overseeing performance management, disciplinary processes, and fostering development to cultivate a productive and thriving work culture that enhances employee engagement and retention.
  • Conduct research, analysis, and set price points to optimise sales and maintain healthy profit margins.
  • Manage the sales pipeline from leads to project on-boarding, leading cross-functional teams.
  • Identify opportunities through competition and customer analysis.
  • Establish strong relationships with key decision-makers and influencers in target accounts.
  • Utilise industry knowledge to identify new opportunities and increase market share.
  • Take responsibility for sales and marketing KPIs, sales budgeting, and forecasting.
  • Create and manage market and product campaigns.
  • Develop and manage marketing campaigns.
  • Oversee overall customer account management, coordinating with internal keyholders supporting customers in engineering, quality, operations, etc.
  • Lead the generation and negotiation of contracts.
  • Contribute to developing business strategic and short-term/medium-term plans.
  • Continuously expand knowledge of the industry, market trends, and competitors, staying informed about new product features and enhancements to effectively communicate their value to customers.
  • Travel, as required, to suppliers and customers.

This Sales and Marketing Director job description is not intended to be a complete list of responsibilities and tasks and can be amended at any time according to the business requirements.

Key Skills:

  • Innate and seasoned leader with extensive experience in managing and guiding individuals.
  • Understanding of sales processes and plans for effective managing sales.
  • Generating sales leads and closing deals.
  • Developing new accounts.
  • Account management.
  • Strong financial acumen.
  • Negotiate and close sales deals.
  • Ability to read and interpret documents such as customer quotes / contracts, marketing materials, and customer testing specifications.
  • Ability to write routine reports and correspondence/presentations and speak effectively before groups of customers or employees of organisation.
  • Well-developed oral and written communication skills to meet a variety of communication needs.
  • Ability to adapt to a fast-paced and dynamic sales environment.
  • Mechanical engineering technical skills preferred.
  • Planning and organisation skills


  • Minimum 5 years of experience in a senior sales & marketing management position preferably in the actuation business.
  • Significant experience working in the sales and marketing positions.
  • Previous exposure in the gear and gear actuation product sectors.
  • Engineering qualification at degree level, preferably mechanical engineering.
  • Understanding of sales processes and plans for effectively managing sales.
  • Responsible for a minimum, 8 digit order intake budget.
  • Proven track record in delivering profitable growth, developing business and driving change.
  • Managing sales process via CRM.
  • Managing cross functional teams.
  • Leading teams of five or more including performance management, disciplinary processes, development.

Full Job description available upon application

HRGO Recruitment offers permanent and temporary jobs across the UK.

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