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Store Sales Manager

Job Reference: FJ-2ypme

Retail
Stoke-on-Trent, Staffordshire
£33000 - £40000 per annum
Benefits: bonus,commission,progression
Permanent

Store Sales Manager

Stoke-on-Trent | £33,000 Basic + £40,000 OTE

This is a sales role first and a management role second.

HRGO Recruitment are recruiting a commercially driven Store Manager for a well-established retail business in Stoke-on-Trent.

We're looking for someone who thrives on winning sales, hitting targets and leading a team to deliver results. This is a hands-on position where you'll be actively selling to customers, coaching your team and taking ownership of the store's commercial performance.

Experience in automotive, furniture, flooring, beds, kitchens, bathrooms or home improvements would be advantageous. However, we're equally interested in strong sales leaders from other target-driven environments.

What's on Offer

  • £33,000 basic salary

  • £40,000 OTE

  • Performance-related bonus

  • Personal sales commission

  • Career progression opportunities

  • Potential progression towards business ownership

  • Company pension

  • Employee discount

  • Free on-site parking

The Role

As Store Manager, you'll take responsibility for driving sales, developing your team and ensuring the successful day-to-day running of the store.

Your responsibilities will include:

  • Driving sales and achieving store targets and KPIs

  • Leading from the front by actively selling to customers

  • Managing, motivating and coaching a sales team

  • Monitoring individual and team performance

  • Identifying opportunities to increase revenue and improve conversion rates

  • Setting expectations, challenging underperformance and promoting accountability

  • Creating a competitive, energetic and customer-focused sales environment

  • Managing rotas, holidays and staffing levels

  • Monitoring sales figures and reporting on performance

  • Delivering excellent customer service and resolving customer issues

  • Ensuring orders, balances and administration are managed accurately

  • Maintaining high standards of store presentation and stock accuracy

  • Coordinating independent fitter schedules and monitoring standards

  • Ensuring company procedures and security standards are followed

What We're Looking For

We're looking for a commercially minded individual with a proven track record in sales and the ability to lead a team to success.

You'll ideally have:

  • Experience as a Store Manager, Sales Manager, Branch Manager, Showroom Manager or similar

  • A strong track record of achieving sales targets and KPIs

  • Confidence selling directly to customers and closing deals

  • Experience coaching, motivating and developing salespeople

  • Strong commercial awareness and the ability to identify growth opportunities

  • Excellent communication, organisation and decision-making skills

  • The confidence to challenge underperformance and drive results

  • A competitive, proactive and customer-focused approach

  • Flexibility to work 40 hours per week, including weekends

  • A full UK driving licence preferred

Your Background Could Be In...

We're particularly interested in candidates from high-value or target-driven sales environments, including:

Automotive | Furniture | Beds | Flooring | Kitchens | Bathrooms | Home Improvements | Retail Sales

Industry experience is advantageous, but sales leadership and the ability to deliver results are essential.

The Ideal Candidate

You'll be motivated by winning sales, exceeding targets and developing a high-performing team.

You'll lead by example on the shop floor, understand how to improve conversion rates and know how to coach individuals to achieve their potential.

Most importantly, you'll take ownership of performance, identify opportunities to grow revenue and create a team culture focused on results.

For the right person, this role offers the opportunity to develop their career, increase their earnings and potentially progress towards business ownership.

Interested?

If you're an experienced Sales Manager, Store Manager, Branch Manager, Showroom Manager or high-performing sales professional looking for your next challenge, we'd love to hear from you.

Apply today with your up-to-date CV and a member of the HRGO Recruitment team will be in touch.