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Marketing and Administration Manager

In or around this area

Eastbourne

Job Reference

LJ070220241521

Salary

£29078 - £32898 per annum

Job Description

Marketing and Administration Manager

Job posted by: Lauren Jones
  • Job Title: Marketing and Administration Manager
  • Hours: 35 hours per week, 52 weeks per year, with 26 days paid holiday plus Bank Holidays
  • Starting Salary: Three-point salary range starting at point Grade 9 point 23 on the Gildredge House Support Staff Scale for 2023-2024: £30,740 (FTE), £29,078 pro rata, rising to Grade 9 point 25 with a current FTE of £32,898; £31,120 pro rata. There may be an additional recruitment and retention point available, dependant on experience and proven impact in your current or previous role.

HRGO Recruitment are looking for an experienced Marketing and Administration Manager for a busy and thriving school. You will have excellent attention to detail, creative media skills and experience of managing others to deliver high standards, with a people-cantered approach to everything you do.

You will work with the Director of Finance to continually improve marketing, communications, procedures, and processes, in addition to the general management of the administrative team.

You will be responsible for managing all processes within Gildredge House administration team to support delivery of an excellent communication, marketing, and administration service to school stakeholders.

Purpose of the Role: Marketing

  • Create and drive an effective marketing campaigns both online and in print.
  • Manage the day-to-day activity of the school's social media accounts and review this regularly for comments that may need a response.
  • Manage the reporting of key digital metrics, including Google Analytics and social media statistics to inform future marketing activity.
  • Manage and monitor the marketing budget as a budget holder and evaluate success of any event/ marketing expenditure.
  • Analyse the enquiry and admissions figures from the information systems to use in the development of all marketing activities and inform marketing strategy.
  • Assist with the organisation of, and participate in, open mornings/evenings to ensure that prospective pupils and their parents receive appropriate information and have a positive experience.

Administration key tasks:

  • Develop and improve administration process and work flows, working with key personnel to feed into the improvement of systems and service delivery.
  • Manage the allocating appropriate tasks and time lines to administration team on a daily / weekly / monthly basis.
  • Support and deliver on project and development work in support of the initiatives within the team.
  • Manage and develop school trips administration and process.
  • Attend and contribute to meetings and action outcomes of those meetings.

Strategy and Planning

  • Produce, develop, and deliver the marketing and communication strategy in conjunction with the Director of Finance and Administration
  • Lead and develop a whole-school communications programme to ensure consistent and highly effective communication with pupils and families.
  • Undertake research to inform future marketing strategy.
  • Identify and develop new ways to attract and recruit pupils.

Digital Content

  • Publish content to social media channels on a regular basis (Facebook, Instagram, Twitter, YouTube, etc.) and in line with guidelines within the marketing strategy.
  • Execute and manage social media campaigns to build followers, enhance visibility, and drive engagement.
  • Conduct analysis to assess the performance of digital content.
  • Build relationships with all school departments to provide regular content contributions.

Desirable key skills, abilities, knowledge, experience, values, and behaviours

  • Ability to create marketing material for website and social media.
  • Ability to interact with all stakeholders to create positive relationships.
  • Ability and skillset to effectively manage a team.
  • Ability to design, develop and implement effective administrative systems to meet changing needs of the service.
  • Ability to accurately data input information.
  • Experience in school setting (Bonus)

Full Job Description available upon request

Please click apply now if you have the skill required for the position of a Marketing and Administration Manager

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