Graduate Events Marketing Executive

Hertfordshire

£18,000-£24,000

An exciting opportunity has arisen for a Graduate Events Marketing Executive to become part of a growing and fresh thinking B2B Marketing Communications team. You will work closely with the Marketing Manager to manage and execute a number of marketing campaigns for a variety of peer-to-peer conferences, webinars, surveys and reports. The ideal candidate will be forward thinking and contribute fresh ideas to ensure all marketing channels are utilised to their full potential.

Ultimately you will aim to take full control of marketing campaigns for selected projects and conferences throughout the year.

Key responsibilities

Effectively communicate internally and externally with key stakeholders

Building, planning and executing marketing campaigns to acquire leads and delegates through existing and new marketing channels

Acquire and build relationships with relevant media partners

Assist in the content marketing strategy, working with industry thought leaders to produce articles, interviews, webinars and videos

Writing and proofreading creative copy

Assist in website development and maintenance - ensuring each event website is optimised for SEO and its target audience

Monitoring performance of marketing activities

Managing campaigns on social media

Working with our inhouse designer to ensure marketing materials and literature are kept up to date

Work with our sponsor partners to deliver customer service and targeted pre-event marketing campaigns

Skills and qualifications

Must have marketing knowledge and experience or a Marketing Degree or CIM qualifications

Experience in the events and/or B2B industry would be an advantage

Excellent verbal and written communication skills

Excellent organisational and planning skills

Strong attention to detail

Ability to prioritise a busy workload

Ability to work under pressure

Analytical and creative

Commercial awareness

An eager learner who will grasp both internal and external systems quickly